Businesses are making a shift from brick and mortar stores into the virtual world. Many website owners often only require guidance and a few tips for designing a website layout. Even so, most modern businesses maintain some sort of online presence, whether it is through social media or through hosting their own websites.
Thus, maintaining a website becomes critical. Every single day, more and more websites are popping up offering consumers everything from free e-books to weight loss secrets to actual physical goods. With that being said, maintaining a website can help not only keep customers. But encourage more customers to visit your website. Which can then often translate to sales and money in your pocket? Website maintenance and management are crucial to keeping a website up and running to prevent your site from being compromised. Here are some of the most important tips for maintaining a website.
Design Schedule Regular Backups and maintaining a website
How often you back up your content on your website will depend on what sort of site you are running. Some should be backed up weekly (or even more often if you’re dealing with an incredibly high volume of visitors). Some only need occasional backup.
Most websites should be backed up at least once a month. This will help ensure your data is stored safely in the event of a server crash or malware attack on your site.
You would be amazed at how often people fail to perform simple updates on their sites. It can be time-consuming, and your site may need to be down for a short amount of time in order to perform regular updates. However, doing so will help keep your site protected from some of the newer forms of malware. Designed to destroy your carefully crafted website. Prior to performing any updates, be sure to revert to the first tip–back up your website and data prior to performing updates to be sure you still have access to all of your content.
Be Careful with Form Injections
What are the form injections? They are any form where a visitor to your site can enter information and submit it to you electronically. While these are certainly a great way to have customers or visitors sign up for newsletters, ask questions, send requests, etc.
They are also a way for hackers to potentially submit a script that can disrupt your website. If you use form injections, make sure they are secure by making sure your website’s code is fully formed.
Clear Unused Content or Trash When Performing Maintenance
Old data can clog up and bog down your website. As users move from page to page within your site, spammers leave comments, or you make changes. Thus, the old data is still hanging around. It can not only slow down your website and cause slow loading of pages but in extreme cases, it can crash your site. Be sure to clear old data, spam, etc. when you do regular maintenance to keep everything running smoothing and quickly. Back in November of 2018, two of Australia’s biggest online gambling operators crashed on the biggest betting day of the year. This was partly due to the large volume of traffic.
And page loads as users moved between pages at one time. Clearing and housekeeping can help prevent these sorts of incidents with your website to keep pages loading and running smoothly.
Use a Strong, Reliable Server
Many small businesses and websites use a shared server for their websites. Often, this is sufficient, but there are definitely some drawbacks to using a shared server versus a dedicated server. A shared server increases the risk of getting malware from another site that is sharing the same server.
So even if your website isn’t the specific target of an attack, it can be impacted by malware on a shared server. Having your own, dedicated server helps to eliminate the risk of malware “cross-contamination” while also reducing downtime in the event of a crash.
In conclusion, there are many other tips and tricks for maintaining a website. However, making sure your site is secure and not susceptible to malware and hackers. Who are going to give you the biggest leg up and help keep your site running smoothly with less downtime and greater security?